South East Business Awards

The Brief:

The South East England Development Agency (SEEDA)
required a brand identity and promotional material for
their annual business awards.

Our Approach:

Chalk developed a brand identity for the awards based on
the concept of "bright ideas", using lightbulb imagery to
evoke that special moment of business inspiration. A
logotype and visual language was developed to identify
the brand, while a range of print and web media was
developed to promote the event.