Argent King's Cross

The Brief:

Property development company Argent approached Chalk to design and programme the King's Cross Construction helpsite. This website will help keep the local community informed during the entire 12 year construction process.

Our Approach:

In consultation with Argent, Chalk identified ease of use as critical to this helpsite for the local community. A simple structure enables key pieces of information to be rapidly accessible. The website has a back end Content Management System enabling administrators to update news, respond to specific questions and upload monthly newsletters. Complimentary marketing materials were also developed according to Argent's guidelines.